Marketing

From Marketing 1.0 to Marketing 3.0

The web landscape has undergone major changes over the last 20 years, notably due to technological advances and changes in individual behavior. The development of new practices related to the use of smartphones and…

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The benefits of a customized stand

Participation in a corporate event serves several purposes. It is indeed an excellent opportunity to sell your products or services, to communicate more easily around your company but also to convey a clear message…

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How to choose the right marketing agency for your business?

The number of marketing agencies is increasing and the company that starts out on the path quickly realizes that the service offers vary greatly from one provider to another. The same applies to pricing,…

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How the interactive screen has revolutionized the workspace

Whether in meetings or even in classrooms, it always seems to be a daunting task to get stakeholders or students to interact. However, we are fortunate to live in an era where technological solutions…

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How to do well in your marketing campaign?

A business that wishes to succeed must implement a formidable marketing strategy to seduce consumers and stand out from the competition. But how should they proceed? Marketing: what’s the point? Marketing brings together all…

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The benefits of outsourcing business development

Commercial prospecting is one of the essential pivots for the prosperity of any company. Indeed, its role is to introduce the company’s products and services to potential buyers, then turn them into customers and…

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Reasons to seek the help of a communication agency

In order to spread a good image of itself, a company must choose the best communication strategy. This is not an easy task, which is why communication agencies exist. They are made up of…

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Sales jobs: which software solutions to use to optimize your business?

Software solutions are useful tools to simplify sales. Thanks to the sales force software, we have a CRM solution adapted to boost the turnover of a company. This program offers sales representatives intuitive, comprehensive,…

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Understanding the concept of marketing

Have you noticed that everyone seems to know marketing? The world is full of marketing gurus. We all talk about it with remarkable ease and confidence, even though most of the time we are…

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How important is a logo for your business?

The success of a business lies in the combination of several factors. First of all, it is the quality of the goods or services offered, but also the image it gives. To give an…

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